Of Your Market
Are You Ignoring 90%
Of Your Market?
Why You Should Be Reaching Out Across The Globe!
Did you know that by the end of 2013, the worldwide number of Internet users had grown to more than 2.8 BILLION people—nearly 40% of ALL the people on the planet?! Did you also know that in 2012, e-commerce sales topped $1 trillion for the first time and is expected to continue to grow by double-digit percentages? With statistics like that, the future of commerce certainly seems to belong online!
Consider as well that although the U.S. led the pack as of December ’13 for the percentage of its population online (84.9%), that number still constitutes only 10.7% (and shrinking) of Web surfers worldwide—a relatively small segment of online users!
Studies confirm that the true current and future online growth is and will continue to be in the world’s most populous countries, such as China, India, Brazil, Russia and Indonesia. For example, the Asian continent ranks FIRST worldwide for the sheer number of Internet users—1.2 BILLION and growing and has actually surpassed North America in online sales to become the No. 1 e-commerce market. Moreover, since 2000, Africa, the Middle East, and Latin America have witnessed an astronomical